What is a ‘Nepo Baby’; the term being used to describe a number of young celebrities ahead of 2023?

It’s a phrase that has started being bartered around the internet recently, and one that Lily Allen herself weighed in on. “Nepo baby” is starting to appear more frequently on social media and on blogs to the point where, much like “woke” became one of the most misused words of 2022, it could become a pejorative sooner rather than later.

It was the New York Magazine earlier this month who penned a cover story on “The Year of the Nepo Baby,” citing the likes of Maya Hawke, Zoe Kravitz and Lily-Rose Depp as celebrities who had a “leg up” because of their parentage - implying that their success may have more to do with who they are rather than their actual accomplishments.